Trust and policy
Editorial Guidelines
ChainPlain editorial guidelines for global crypto education, professional English, evergreen coverage, headlines, sourcing, and risk disclosures.
Last updated
Global Editorial Scope
ChainPlain publishes global crypto education in professional English. SEO planning may prioritize high-value English-language search demand, but reader-facing content should feel useful to beginners and careful researchers wherever they are.
We do not publish investment recommendations, guaranteed-return claims, fake urgency, or promotional token coverage.
Evergreen Content Mix
The publication is designed around evergreen education, beginner crypto content, blockchain education, wallet security, crypto safety, taxes, regulation, and scam prevention. Trending backgrounders may be published when they strengthen durable context rather than chase daily news.
The target mix is at least 80% evergreen content and no more than 20% news or trend-driven backgrounders.
Headline Standards
Headlines should be clear, engaging, and accurate. They may improve organic click-through rate, but they must not use clickbait, sensationalism, fake urgency, unrealistic promises, or language implying profits.
Preferred headline patterns include definitions, beginner guides, comparisons, safety checklists, and plain-language explanations.